Director of Marketing
APPARO

Nonprofit Marketing to Support Your Volunteer-Related Goals

Your volunteers are a critical to successfully fulfilling your mission, yet finding time and building strategies to attract and retain them can be more challenging than expected. Potential volunteers have many options for different organizations to support and ways to spend their time. In this presentation we’ll discuss ways to build their desire to dedicate their time to you.

We’ll discuss:
-Setting goals related to your volunteers
-Collecting insights about your volunteers
-Putting those insights to work to segment your volunteers
-Growing your audience of potential volunteers
-Using marketing channels strategically to attract and retain volunteers

Our speaker, Bleema Bershad, understands the marketing needs of nonprofits because she leads a nonprofit marketing team herself. She is the Director of Marketing of Apparo, a Charlotte-based nonprofit with an Atlanta presence that relies on the support of 500+ volunteers each year.

Founder and Owner
CLINTON & ASSOCIATES, LLC
GRANT STRATEGIES

The Wide World of Grants: Readiness, Research, Writing, & Management for Nonprofits

What does it take to build a successful nonprofit grants strategy? How much can I rely on grants to fund my programs? Where do I find them? This session will answer these questions and provide a wealth of information about grant readiness, grant research and writing, the overall grant cycle, grants management, and the process of developing the grants infrastructure to help you support the amazing work you do for our community. You will learn how to conduct the research, weigh the options, build relationships, incorporate what is needed in the proposals, and submit for funding. With step-by-step guidance you will become an effective grant seeker and will be on your way to writing a winning proposal.

Upon successful completion of this course, participants will be able to:
• Understand the requirements that must be met before attempting to win grant awards
• Understand the overall process of grant seeking and writing
• Know the information that should be included in a proposal
• Know how to build relationships
• Understand how to communicate financial needs to prospective funders
• Evaluate their reasons for wanting to submit for a particular grant
• Identify the variety of funding resources and opportunities

Technology Advisor
APPARO

Technical Lead
APPARO

Nonprofit Cybersecurity Fundamentals

Join us for an essential cybersecurity workshop tailored for nonprofit organizations. In today’s digital age, it’s crucial to understand how to safeguard your data, assets, and reputation. Our workshop is designed to provide foundational security awareness training, focusing on the challenges faced by technology users.

Key Benefits:

• Educate and Inform: Learn about potential security threats and the best practices to mitigate them. Our workshop emphasizes the importance of adhering to security protocols to prevent breaches.
• Build Resilience: By concentrating on critical aspects of nonprofit cybersecurity awareness, we create a more robust and secure environment for your organizational operations and data.
• Understand Risks: Gain insights into cybersecurity threats and risks, along with recommended safety measures to better protect your data and enhance compliance.
• Empowerment: Equip yourself and your team with the knowledge and skills necessary to contribute to a safer digital environment, protecting both personal and organizational interests from cyber threats.

This workshop is an investment in your organization’s future security and compliance. Empower your team to be proactive in the face of cybersecurity challenges and take the first step towards a more secure tomorrow.

Nonprofit Coach

Determining Your Organizations Effectiveness

Do you know what it means for your organization to win? As nonprofit leaders it can be very difficult to develop a rubric for hard to measure outcomes like growing resilience, hope, healing or love. But these are most often the outcomes that we need. This small group will discuss how a theory of change can help you strengthen your mission statement and help you determine a method for tracking whether you are actually accomplishing it.

“If you don’t define and assess what matters to you, someone else will do the assessing of your work, based on what is important to them.” – David Grant, The Social Profit Handbook

Nonprofit Consultant

Measuring Nonprofit Financial Health

Too often nonprofit leaders experience so much stress because of the money matters that trip us and our organizations up. This small group will help you better record and report the financial status of your nonprofit organization. In it a team of financial experts will equip you with tools to create better budgets, financial statements, policies and annual reports.

Senior Advisor
ARMSTRONG McGUIRE

Team Coaching That Changes Lives

This small group about leading a team will explore the art of coaching and the tools that help your team be healthy and effective. You will be trained to use tools like job descriptions, annual and periodic evaluations, and effective team meetings.